Keeping up ...

Writing takes up a lot of time, and, it must be said, is very rewarding in a 'spiritual' way. If you're very, very lucky, it can be rewarding in terms of your bank having to build a larger strong room, but the truth is not many of us get that lucky. It's all down to getting noticed in the market place, which is hard work. It isn't cheap either, taking out an advert in a newspaper, magazine or catalogue that will draw attention requires something eye-catching. That means getting someone competent in designing such things if you aren't able to do it yourself (which can, as I've discovered, not be the best way to go) and working with them to get what is needed. The outlay can be a bit daunting, but, if you want to get noticed in the herd, you have to take the chances.

In the meantime, I've a number of other tasks to keep going, all fairly demanding and, naturally, the usual bills to pay. It's a little like the old joke "How do you make a small fortune gambling? Answer: Start with a large one." Marketing your writing is a bit of a gamble. The trick, as with any 'gamble' is to know how much to venture and when to cut your losses. Neither are easy to gauge.

So far I've a lot invested, the returns are slow in developing, but the indications are very encouraging. A Baltic Affair is doing quite well, and so are the Harry Heron Adventures. Sales are building slowly and that is very encouraging. The good news is there's another nibble around possible movie or TV rights ... We wait and see. 

1 comment

  • Charmaine Clancy
    Charmaine Clancy
    It really is a matter of building a good reader base, and as always, more books will help sell your books. Marketing is a gamble, and there are a lot of companies and even 'publishers' who will keep piling on the costs without delivering much in way of service. Like any new business it's about keeping your overheads low and being frugal and wise with your marketing budget. I'd be happy if my writing income just supported my reading expenditure :)

    It really is a matter of building a good reader base, and as always, more books will help sell your books. Marketing is a gamble, and there are a lot of companies and even 'publishers' who will keep piling on the costs without delivering much in way of service. Like any new business it's about keeping your overheads low and being frugal and wise with your marketing budget.

    I'd be happy if my writing income just supported my reading expenditure smile

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